APPLICATIONS NOW OPEN!
*This is a rendering displaying our vision for the 2026 market, not an exact replica
Sell to thousands of Cherry Creek shoppers at Denver’s premier Holiday Market with your own pop-up storefront! This year, we are taking things to the next level…
Small businesses MUST take advantage of fourth-quarter shopping boom, so just imagine if this holiday season….
You had access to an anticipated 100,000+ eager shoppers over 35 days during the peak holiday shopping window.
You had an affordable yet elevated holiday retail opportunity in Cherry Creek North Shopping District.
You had a holiday pop-up storefront with power in the Beverly Hills of Denver.
You receive a Market Mastery Membership which comes with countless perks for your presence including a free membership to the Chamber of Commerce, weekly newsletters with foot traffic data, and increased hospitality and support to help ease your days!
You get to participate in the most high-value Cherry Creek Holiday Market to date! New booth facades, increased decor, increased programming, and more!
Introducing the….
7th Annual Cherry Creek Holiday Market
More Lights, More Cheer, More Holiday Spirit!!!
Last year, during the 6th annual Cherry Creek Holiday Market, we saw higher retailer sales than ever before! This year, we expect even more. Our team is investing over $150,000 to elevate this year’s event. We are taking this to the next level, and we mean it! The Cherry Creek Holiday Market is more than an event, it is THE Holiday Experience. See the renderings above for our vision!
Still don’t have a holiday market plan this year?
This is it. Reserve your spot now!
You might be wondering if this market is the right fit for you.
2025 CCHM Success Stories
Several retailers sold close to or above $100K!
Retailers reported securing multi-store wholesale accounts
Retailers reported seeing substantial increase to their online sales because of market exposure
THIS YEAR:
Days of Operations
Nov 19 - Dec 24
34 days of operations
New Changes
Booths will have built out facades to appear as an alpine village!
Upgraded Mistletoe Lounge
Apres Ski theme! Think gondolas, fire-pits, new cozy & classy decor
Significantly increased programming-specifically during daytime and weekdays
LAYOUT
The retailer booths are in red and green with entrances being at 1st and 2nd Aves on Fillmore St. There will be line of sight through the entire market and an enclosed lounge at the south end of the market.
BOOTH SELECTION: We will work with each full event retailer to select booth locations IN ORDER OF REGISTRATION, regardless of payment plan selection.
“I've loved my time at the market both years. Getting to speak to that many people about my jewelry and have so many customers in a short amount of time gives me so much joy that it makes all the hard work worth it. People are so kind and have such nice things to say about LÚDERE that it is incredibly rewarding. Being at the Cherry Creek Holiday Market provides me with so much validation that I am on the right path, and has been hugely beneficial to the growth of my business."
-Arielle Zella of LÚDERE
Just a few perks to being a Cherry Creek Market retailer…
Showcase your brand to an estimated 100,000+ eager shoppers
Sell for 34 days during peak holiday shopping
Automatically join the Market Mastery Program with countless perks
FREE Membership to the Denver Metro Chamber of Commerce ($2,500 value!!)-on us!
On-Site support and hospitality at the market
Assistance in booth design
Weekly Newsletter with foot traffic data, small-business tips, and relevant news
Dedicated social media highlights
And more!
Located in the heart of the high-end shopping district of Cherry Creek North!
Be one of only 44 retailers in the market
Transform your OWN booth into a branded pop-up storefront with power access!
Benefit from being in the retailer lineup in an expanded 360° marketing and PR plan
Sip beverages alongside your shoppers at holiday-themed bars to keep everyone in the shopping mood
Enjoy holiday-themed live music and daytime programming to elevate the mood and keep shoppers at the event
Be featured alongside 44 other selected retailers in Cherry Creek North’s advertising campaigns
Walk away knowing you had the best holiday market season available in the state!
Retailer FAQs
What is the layout this year?
The layout map is below. The retailer booths are in red and green with the entrance being at 2nd Ave and Fillmore St. There will be line of sight through the entire market and an enclosed lounge at the end of the market. The new layout will improve market flow and help with electrical distribution and placement.
Can I select my booth location?
We will work with each full event retailer to select booth locations IN ORDER OF REGISTRATION, regardless of payment plan selection.
Where is the market located?
Cherry Creek North Business Improvement District
Fillmore Plaza, 105 Fillmore Street, between 1st and 2nd Avenue Denver, CO 80206
What are the event dates?
Nov 19 - Dec 24, 2026
What are the event hours?
Monday - Wednesday - 12:00 pm - 7:00 pm
Thursday - Saturday - 11:00am - 9:00 pm
Sunday - 11:00 am - 7:00 pm
Thanksgiving 11/23 - 12:00 pm - 3:00 pm
Christmas Eve 12/24 - 12:00 pm - 3:00 pm
Will there be weekly options vs the full month?
Currently, only full-event registration is available due to high demand. We will open block registration on July 15th if there are still available spots.
What is the cost to be a retailer?
Full Month:
$1,000 security deposit now reserves your spot, then $11,000 to pay in full, or four (4) payments of $3,000 billed each month after initiating payment.
Do you offer payment plans?
Yes, we offer a payment plan of 4 installments.
What about heat and electricity?
Electricity will be provided to each booth. Retailers will be responsible for providing their own market-approved space heaters. Retailers will also be responsible for providing their own electrical cords to connect with the power drops near their booths.
How many people will be there?
Based on our new improvements and projections, we expect to see over 100,000 attendees this year. This year, as a result of our expanded marketing campaigns, additional programming and robust decor package, we expect attendance to grow. Our 2025 vendors saw incredible sales…see testimonials above!
What marketing, PR and social media efforts will you be doing to promote the market?
We are revamping our marketing efforts significantly. As a market, our marketing and PR will run IN TANDEM with Cherry Creek North Business Improvement District’s campaigns directed by a national agency. In 2025, we secured over 80 unique stories with 180+ million potential media impressions. The stories included digital features, broadcast coverages, radio spots, and event roundups. Our social media campaigns in 2025 were unlike any years prior with bigger plans this year-increased ad spend, upgraded branding, and more. We doubled our Instagram followers last holiday season and had over 500K impressions.
How many other market retailers will be there?
44 total storefronts are available. There will NOT be more spots made available.
Do I need business insurance? How do I get that?
Yes, our insurance policyholder requires us to verify that all our retailers are insured with $1M liability naming Cherry Creek North Business Improvement District and Cherry Creek Holiday Market as a location for our specified market dates. There are reasonably priced policies that can be found online or through your insurance broker or existing policyholder (auto, home, etc).
Is there a security deposit?
Yes, there is a $1,000 refundable security deposit collected at checkout.